Undertake a brief SWOT for Intel Essay Example for Free

Undertake a brief SWOT for Intel Essay translation summaryAt the beginning, Intel had no distinguished trademarkIntel launched the Intel inside campaign to build brand sensory faculty of their microprocessors, which has their brand kept in mind by consumers. (Intel logo) The success of bunny people serial a successful marketing campaign in 1990 2003, Centino includes new micro processor, extended battery life and wireless features. Using Media. In mid 2000s, although PC industries went down, Intel focused on new opportunities fto seek a new growth in home entertainment and mobile phones. Brainy microprocessor company was repositioned to warm and bleary-eyed company. Slogan Leap ahead replaced Intel inside. New Logo was created. In 2007, Intel learning series was created, which is regarded as education-friendly. Core i7 atom Microprocessor cutting-edge.New campaign sponsors of tomorrow.Continue to be microprocessor-focused.Questions1. Undertake a brief SWOT for Intel.Stren gthIntel has a large market share and it adds much value to its brand. Besides, Intel has their true-blue customers throughout the world, most people are familiar with the brand of Intel. It can be discerned that the success of Intels microprocessor is due to its powerful team of RD. WeaknessesTo some extent, Intel focused too much on PC, ignoring the mobile market, which is considered as a promising field. OpportunitiesAs can be seen, Intel kept customers as their first preference and do changes on regular basis to meet their users needs.ThreatsToday, customer taste changes a lot, and their preferences might shift to the early(a) competitive products easily given that they do not get what they need. Their threats also come from other tight competitors, such as Dell and IBM etc.2. What growth strategies should Intel pursue based on information from the geek? I think Intel could focus on laptop market, because the design of thinner and lighter laptops has been the trend. Intel c ould take the vantage of their microprocessor technology to expand their laptop market.